About Us

Inoveol is a fashion apparel brand under Chengdu Jinmao Trading Co., Ltd. Since its establishment, it has taken "integrating classics with innovation and interpreting the diverse beauty of modern women" as its core philosophy, focusing on creating clothing items with both texture and design sense for women around the world. After years of deep cultivation and accumulation, Inoveol has formed a unique style in three major categories: Outwear, Evening Dress, and Fall-Dresses, becoming a preferred brand among many women who pursue quality and individuality.
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Brand Original Aspiration: Let Clothing Be a Carrier of Self-Expression
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At the beginning of its establishment, the Inoveol team gained deep insight into the dressing needs of modern women in different scenarios - they need to show vitality and comfort in outdoor occasions, yearn to bloom elegance and aura in formal occasions such as dinners, and look forward to conveying calmness and romance with dresses in autumn. Therefore, we always adhere to the "scene-based design" idea, so that each item can accurately fit the wearer's identity and mood, making clothing no longer a simple cover, but a vivid carrier of self-expression.​
To achieve this goal, Inoveol has formed a team composed of senior designers, fabric experts, and craftsmen. Designers have been walking on the global fashion frontier all year round, drawing inspiration from the inspiration of Paris Fashion Week, the casual mixing and matching of New York streets, the minimalist aesthetics of Northern Europe, and the implicit charm of the East. Then, combining with the body characteristics and wearing habits of women in different regions, they integrate multi-cultural elements into the design details. Fabric experts strictly select each kind of material. From the windproof and waterproof fabrics needed for outdoor clothing, the imported lace and silk used for evening dresses, to the soft knitted and drape woven fabrics commonly used for fall dresses, all have undergone repeated tests to ensure a perfect balance between comfort, durability, and beauty.
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Core Categories: Three Series Interpret a Variety of Styles​
  1. Outwear: Breaking the stereotype that "outdoor clothing = bloated functionality", Inoveol's outdoor series has both professional protection and fashionable styling. It can be easily adapted to both wind and rain in urban commuting and light outdoor scenarios such as weekend hiking and camping. We adopt internationally leading windproof and breathable fabrics, combined with ergonomic tailoring, so that the coat maintains a neat line and slim version while having functions such as waterproofing and cold resistance. The reflective strip design, hidden pockets, adjustable hat ropes, and other details are both practical and full of design ingenuity, allowing you to move freely in the outdoor environment and become the highlight in the crowd.​
  1. Evening Dress: Born for important occasions, Inoveol's evening dress series is based on "low-key luxury", rejecting exaggeration and complexity, and interpreting elegance with simple silhouettes, high-grade fabrics, and exquisite craftsmanship. From classic mermaid skirts, A-line long skirts to modern short cocktail dresses, each style has been repeatedly polished by designers. The luster of imported silk, the delicacy of French lace, and the brilliance of hand-beaded beads, combined with proper backless and waist-tightening designs, can not only highlight the curves of women but also make the wearer exude a gentle yet powerful aura under the light. Whether it's a wedding, dinner, or award ceremony, it can help you calmly hold the scene.​
  1. Fall Dresses: As Inoveol's popular series, fall dresses perfectly capture the atmosphere of autumn. Designers have formulated a warm and high-grade color system inspired by the caramel color of fallen leaves, the haze blue of the sky, the khaki color of the earth, etc. In terms of fabrics, soft wool blends, drape acetate fibers, breathable cotton-linen interwoven fabrics, etc., are selected, which can not only resist the coolness of autumn but also keep the skin comfortable and breathable. The styles include simple shirt dresses, romantic knitted dresses, retro plaid dresses, etc., which can be matched with windbreakers, sweaters, or short boots to easily create various looks from commuting to dating, making you have your own charm every moment in autumn.​
Brand Persistence: The Ultimate Pursuit from Details to Concepts
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In Inoveol's view, high-quality clothing is not only reflected in the visible design and fabric, but also hidden in the invisible details and concepts. We adhere to the concept of "sustainable fashion", giving priority to environmentally friendly materials such as recycled polyester fiber and organic cotton in fabric selection; in the production process, we strictly control the discharge of wastewater and waste gas, implement the lean production mode, and reduce resource waste. At the same time, we reject the "one-time consumption" logic of fast fashion. By improving the quality of craftsmanship, every piece of Inoveol's clothing can stand the test of time and accompany the wearer through more years.
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In addition, Inoveol has always attached importance to connecting with consumers. We listen to users' feedback and suggestions through the official website (www.inoveol.com), social media, and other channels, and constantly optimize products and services. Whether it's the adjustment of sizes, the expectation of new styles, or the demand for after-sales service, we will take it seriously. Many loyal users say that Inoveol's clothing not only meets their wearing needs, but also makes them find confidence and calmness in different scenarios - this is the biggest motivation for us to move forward.
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Future Outlook: Let More Women Meet Their Exclusive Styles
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Over the years, Inoveol has accumulated many fans at home and abroad by adhering to quality and innovating in design. But we know that the road of fashion is endless. In the future, we will continue to deepen the three core categories and explore more style possibilities, such as limited series integrating national elements, co-branding with emerging designers, etc., to provide women with more choices.
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We believe that real fashion is not blindly following the trend, but finding our own style. Inoveol is willing to be every woman's "style partner", accompanying them to bloom their unique brilliance in every scene of life with carefully created clothing.
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If you want to know more about Inoveol's brand story, product information, or have any cooperation intentions, please feel free to contact us through the following ways:
  • Company: ​Chengdu Jinmao Trading Co., Ltd.
  • Head Office Address: Room 1213, 12th Floor, Building 4, No. 77, Shunjiang Section, Wuhou Avenue, Wuhou District, Chengdu​
  • Phone: +86-13689876548​